Business Strategy
ZEM Life Device Company is seeking a manufacturing partnership. ZEM Life Device Company will work to license the product and technology to the partnered company, which will be responsible for all manufacturing and fulfilment to the customer. Ideally, ZEM Life Device Company will be able to secure a licensing deal with a larger company in the wearables space with considerable market share. This will allow the product to get to market faster, saving many lives.
ZEM Life Device Company will also seek a licensing agreement for the cartridges that contain the medication. This method will allow ZEM Life Device Company to utilize existing manufacturing and distribution networks to ensure it can deliver to customers who need it.
Since many health insurance companies fully cover preventative medicine, there is considerable potential that these companies will cover the cost of purchasing the device and medication cartridges. As a device designed to save lives and prevent unnecessary harm to the body, it can be viewed as a device that also saves insurance companies from larger healthcare-related expenses.
The Narcan cartridge is our signature first cartridge to be released. We plan to have multiple funding offerings in the next several years to continue to develop and seek approval for additional cartridges to dominate the market.
ZEM Life Device Company has identified a large public relations firm that will help the company to be introduced to multiple media outlets, including news organizations, daytime talk shows, radio shows, and more. This will be critical to driving initial awareness of what the organization is doing. ZEM Life Device Company will also hire Valiant Digital Marketing to develop and implement the company’s online marketing presence. Grant Engine, a scientific grant writing company based in North Carolina, has also been chosen and will help the company to apply for numerous grant opportunities. Grant Engine, which works exclusively with state-of-the-art technology, operates on a contingency basis and has a stringent selection process since it only gets paid when grant funding is secured. Grantify, which also works on a contingency basis, is helping ZEM Life Device Company with securing a large grant with multiple phases for the cardiac cartridge.
ZEM Life Device Company is also utilizing the services of Eminence Clinical Research to assist with FDA approvals. This Colorado Springs-based company has a background in scientific research and helping companies secure approval from the FDA. CUBE Medical Innovations is working with ZEM Life Device Company in a consultancy role to assist with the understanding of FDA manufacturing guidelines. CUBE Medical Innovations also contracts directly with manufacturers to deliver products.